![]() ![]() Here's a list of the top 17 most popular social networks of 2022 sorted based on the number of monthly active users (MAU):įacebook dominates the world of social media networks with over 2.8 billion monthly active users around the world. ![]() The average daily usage of social media is 2 hours and 27 minutes.Ħ out of every 10 people on the planet have a social network account.Ĩ5% of marketers rate short-form videos as the most effective type of social media content.Īlmost 45% of internet users research products on social media. This makes the platform seventh on the list to join the exclusive billion-user club of social media platforms. TikTok passed the 1 billion monthly active user mark at the end of September 2021. ![]() More than two-thirds of the world's population have access to mobile devices contributing to 5.29 billion unique mobile users. Over the past 12 months, the number of active social media users increased by more than 400 million, an addition of 9.9% for the total number to reach 4.55 billion. More than half of the world's population uses social media now.Īround the world, there are 4.88 billion internet users now, which equates to almost 62% of the world's population. Keep these social media statistics in mind as you create your social media plan this year! As we look ahead to 2022, let's dive into how social media usage has changed since the previous years. Over the recent years, the growth of social media has made it clear that these modern communication platforms should be part of any brand's primary marketing channels.
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